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SafeGold
SafeGold
SuperBetter
SuperBetter
Fluent
Fluent
COMPD
COMPD
Insummary
Insummary
Flexnest
Flexnest
LiveTake
LiveTake
OWL Protocol
OWL Protocol
Debbie
Debbie
Stonovation
Stonovation
Pelt8
Pelt8
Wrk Receipts
Wrk Receipts
Chrono
Chrono
Squeezee
Squeezee
Cheeky
Cheeky
IVY
IVY
Navely
Navely
Mira
Mira
Aither
Aither
Secuvy AI
Secuvy AI

About

SafeGold

50M
+

Users

5M
+

Funded

Indian

Userbase

SafeGold is India's largest digital gold platform for buying, selling, and managing digital gold, offering secure, transparent, and convenient solutions for modern gold investments.

Fintech Platform
Digital Gold
Investment Platform
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safegold2
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About

Problem we solved

The application has been designed and developed in a way that helps its users to invest and exchange in gold digitally. It also provides a portal for partnering networks. This platform provides its customers 100% security when it comes to privacy.

Major Challenges

  • Redesigning web app from scratch considering millions of users on its problem
  • Implementing futuristic design with easy to use navigation for users and partner vendors.
safegold problem solve

Process

Design

We crafted an intuitive interface tailored to accommodate the various methods of purchasing gold. The design emphasized cleanliness and simplicity, enabling users to effortlessly switch between tabs and ensuring a seamless purchasing experience without disrupting their workflow. Recognizing the need for the landing page to integrate all web app features, we meticulously designed user flows to guide users from onboarding on the landing page to transitioning smoothly into the web app.

top image
The easiest way to buy gold online
Easiest way to buy gold offline and online
bottom image

Result

Visual Highlights

Quick Transition
Navigation was made simple through multiple internal tabs, which helped user browse more fluently
design mobile image
design web image
Responsive
A completely responsive design to ensure all types users can onboard
We ensured that every piece of information was effectively communicated, whether through cards, dedicated infographics, or video tutorials. Strategic placement of CTAs at key touchpoints was prioritized to drive higher conversion rates and enhance user engagement.
design tab image
impact background

Result

Empowering Experiences

Safegold rapidly emerged as the go-to platform for buying gold online. Its intuitive design and transparent information fostered trust among users across India, making it a trusted name in the market. The thoughtful and user-centric designs played a crucial role in shaping how the platform was perceived, ensuring a seamless and reliable experience. By prioritizing simplicity and clarity, Safegold set a benchmark for online gold trading platforms, building strong customer loyalty and confidence.

50M
+

Users on it's platform

5M
+

Funding

Top

Digital gold platform in India

Millions

Transactions per year

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